Wednesday, August 27, 2008

Labor Day Thoughts to Ponder

Labor Day is dedicated to the social and economic achievements of American workers. It is a tribute to the contributions workers have made to the strength, prosperity and well-being of our country.

Having worked for years, I know how people who work for the man feel - IT'S JUST A DAY OFF FROM WORK. Entrepreneurs feel differently, however. We are excited about the unlimited profit potential!

I salute you, my fellow entrepreneurs. I pray that you cointinue to have ever increasing profits in your business endeavors.

Here are some thoughts to ponder:

Proverbs 14:23 In all labor there is profit, but idle talk leads to poverty. AMP

Psalm 128:2 For you shall eat [the fruit] of the labor of your hands; happy (blessed, fortunate, enviable) shall you be, and it shall be well with you. Psalm 128:2 AMP

Ecclesiastes 3:13 And people should eat and drink and enjoy the fruits of their labor, for these are gifts from God. Ecclesiastes 3:13 NLT

Psalm 127:1 Except the LORD build the house, they labour in vain that build it:..

If you are a history buff, you can read The History of Labor Day @

Be empowered to prosper!

Irma White
A mentor with a servant's heart

Thursday, August 14, 2008

Reverse Marketing -- How Effective Is It?

What is reverse marketing? Reverse marketing is a very effective way to promote online to a targeted market, provided you have something of value you can offer.

Here is how it works. When I first started marketing online, I placed a classified ad for this wonderful business opportunity. How excited I was when someone responded and asked for more information. However, I did wonder why they asked for more information since I provided a link to my website where they could find out whatever they needed to know. I did not know at the time this was a reverse marketing strategy.

After I sent the requested info, I was invited to join them in their social networking community. I checked out the site, but did not join. A second time someone responded to my ad and asked me for more information. Again, I was invited to join them in their community (the same one as the first). Well, by the time the third person requested more information, I knew what was happening. This time I decided to join the community since I had already checked it out.

This experience turned out to be a good one for me. Although I didn't sell my product or the business opportunity, this was my introduction to social networking. As a result, I have been exposed to information and resources that have helped me immensely in business.

That brings me to this point -- if you are attempting to reverse market a business opportunity -- you may be wasting your time. People who are advertising online believe in their product or service. They believe they are in the right business for them and usually are not looking for another opportunity. But, if you offer something of value, like a free book or your personal assistance, you can get the desired results. This type of marketing is effective because quite often, even though the person pitching you strongly believes in what they are marketing, they are challenged on how to market it effectively. Thus, they are often receptive to something that will help them promote their current business opportunity.

The reason the reverse marketing strategy used on me was effective was I saw the value of joining a social networking community. It gave me exposure to many other network marketers. Once I joined, however, I quickly realized I had to provide something of value and offer something other than my product or business opportunity. That is how and when I started learning the network marketing industry so I could be able to bring value to fellow networkers.

On a side note, while it is true I joined the social site for the exposure; I did not see it as a viable business opportunity because of the horrific pay plan -- too much effort for so little money.

So, if you have a great business opportunity (you know it is great because you have read the policies and procedures and crunched the numbers on the compensation plan), reverse marketing may just be the strategy for you. But remember, you must have something of value that can help anyone in any company.

Be empowered to prosper!

Irma White
A Mentor with a Servant's Heart

To receive the #1 business building tool in network marketing to help your reverse marketing strategy, click here.

You can receive more network marketing tips, tools and strategies, here.

Monday, August 11, 2008

What is Network Marketing?

As Featured On Ezine Articles

Network Marketing is simply recommending, referring or promoting something. We begin network marketing as small children. Children recommend toys, movies, games, candy bars, soda pops, etc. all the time. As adults, we recommend books, foods, restaurants, plays, etc. We also refer people and services. But, even though we are constantly involved in network marketing, many people resist the concept of network marketing when it comes to starting a home business because they don't understand this concept.

Although network marketing is something we all participate in, there are two types of network marketers -- those who have decided they want to get paid for recommending, referring and promoting and those who have not. And, of those who have decided to get paid to do so, there are also two types -- those who have decided to get educated, learn the industry, develop skill-sets and therefore earn a substantial income as professional network marketers and those who have not gotten educated and therefore struggle and earn little to no money.

Many years ago, I was one who decided to get paid to network market. But, I fell into the second type of network marketers because I did not get educated. Consequently, I struggled and you know the rest.

But, after I decided to get educated, the very first thing I learned was network marketing is a relationship building business. It is not a sales business as I previously believed. Learning this truth was life-changing for me. I immediately understood why I and so many others struggled to build a successful home business. But, it made perfect sense. People do business with people they know, like and trust. With so many identical or comparable goods and services available, that is truly the competitive edge. Now, understand this, although your competitve edge is how well people know, like and trust you, you still need to have a great product or you will just be known, liked and trusted.

If you are a network marketer who has decided to earn an income but are struggling because of lack of knowledge about the network marketing industry, lack of skills training, or about how to build relationships, I invite you to register here to begin your education. This training is free. It is also generic training and mentions no company or product.

If you have never considered earning an income in network marketing, think about this. The wonderful thing about network marketing is you can build a solid business once and get paid for those efforts over and over again which is recurring or residual income. This type of income is different from the other type of income most people earn which is linear income -- income which is earned one time after trading time for it.

Remember, whether or not you have decided to become a network marketing professional, you are actively participating in network marketing every time you recommend, refer or promote.

Be empowered to prosper!

Irma White
A Mentor with a Servant's Heart

If this information was helpful, click here for more free network marketing training, strategies, tips and resources to help you reach your business goals.

Sunday, August 10, 2008

Free Network Marketing Training -- Knowing Your Colors Can Reduce Your Stress

If you are like most people, you are engaged in many different networks.

Every day I network with various individuals -- from someone I just met, family, friends, church members, neighbors, and the list goes on and on. If you are like me, you probably do too. In fact, we are all involved in networking. Networking is simply a supportive system of sharing information and services among individuals and groups having a common interest.

There are many types of networks - home and family network, friends network, the work network, the social network, the church network, the neighbor network, etc., etc. Each of these networks has one thing in common - PEOPLE. As a result, each of these networks can potentially cause stress in life. Part of the reason is we interact with people from our own frame of reference and from our own personality type. But, once we learn how to interact with the people in our networks, not based on our own personality, but theirs, a lot of stress can be reduced.

Exactly what is stress? Well, it is defined as 1) physical or mental pressure, tension, or strain and 2) a mentally or emotionally disruptive or upsetting condition occurring in response to adverse external influences and capable of affecting physical health, usually characterized by increased heart rate, a rise in blood pressure, muscular tension, irritability, and depression. From this definition we see that if stress is not dealt with, major health problems can occur.

If we lived alone on a deserted island or became a recluse, most of the mentally or emotionally disruptive or upsetting conditions could be eliminated, especially the physical or mental pressure, tension, or strain that comes from interacting with people. But, we know that does not happen in the real world where we live.

So, what can be done about that? Or, can anything be done at all? Well, emphatically yes! By learning the characteristics of each personality, we can 'manage' potential stressful situations and keep our stress levels much lower. You might be thinking - I tried learning personality types before and can't remember what personality goes with which of those hard to spell and pronounce names.

Well, I have good news for you. Without taking any profile tests, there is a better way you can very easily understand who you are and all the people in your various networks, whether you have just met them or have known them forever. When we understand the people in our lives we are better able to manage many of the stresses created by the personalities of these people.

There is a simple system called "Color to Success" which explains the four personality types. We all have basic personality traits that dictate who we are and affect how we relate to each other. Although there are many factors that influence these interactions, such as family background and culture, there are still dominant traits inherent in us from birth which affects our adult behavior. Knowing this simple color system helps us in all our relationships in all of our networks.

So, what are these colors? They are four basic colors --- yellow, green, blue and red. For each of these color personality types you have to respond differently. The problem is, since we usually don't know someone's "color" (and usually don't even know our own), we respond to everyone in the same manner which, of course, is a BIG mistake. That is why there are so many "stressful" relationships. But, when you learn the habits, traits and characteristics of the four personalities you can become a chameleon and respond to them according to their personality, not yours. What a great stress management tool especially when you come to know your own personality and why you are the way you are. Knowing this can help you develop your strengths and to find ways to overcome your own weaknesses that have caused stressful situations for you in the past. Isn't that liberating?

Understand this. Everyone is a rainbow of these four colors and sometimes we emphasize a specific color when we are in a situation that requires that personality trait. Nevertheless, one color is always our dominant color; the basic traits inherent in us. This is the color that represents our true personality and the traits and mannerisms that define us.

If you are in business you can use the knowledge about personalities to build better professional relationships. This knowledge can also help you improve your relationships in your home and family network, your work network and all the other networks because you will now understand why each person is so different and why they do what they do. The "Color to Success" training teaches the strengths, weaknesses, likes and dislikes of each personality. The training is so simple and life-changing that you can learn within a few hours how to quickly identify each personality. The "Color to Success" training, which consists of a CD and the "Powerful Networking Secrets" Ebook, was a wonderful breakthrough for me in interacting with people in my different networks. It has certainly reduced a lot of stress in my life and can do the same for you.

Click here to obtain more information on this "Color to Success" training that will help eliminate some of the stress which comes from interacting with the people in your many networks..

You have nothing to lose - except of course some of the stress in your life.

Be empowered to prosper!

Irma L. White
A Mentor with a Servant's Heart

To receive more free network marketing training, no matter what network marketing company you're in, click here to get started. Be sure to register for the free ebook, Success in 10 Steps.

Tuesday, August 5, 2008

The 10/90 Rule -- The YTB Story

In a previous article, I explained the 10/90 rule as "the first 10 percent of time that you invest in finding out the underlying laws, principles, rules, methods, and techniques of successful action in any field will save you 90 percent of the time and effort required to achieve your goals in that area."

Well, I just read a press release by the Attorney General of the State of California. It exposed a "gigantic pyramid scheme" by a very well known network marketing company -- YTB. This is what can happen when the 10/90 rule is violated. Michael Dlouhy of Mentoring for Free and Rod Cook of the MLM Watchdog and many others who have done their due diligence and invested the time learning the industry saw this coming and have been warning about this for years.

If you have not invested the time to find out the underlying laws, principles, rules, methods and techniques of successful action in network marketing, this may very well be the perfect time to do so. Get started here.

Be empowered to prosper!

Irma White
A Mentor with a Servant's Heart

Monday, August 4, 2008

The Laws of Success -- Are You Violating the 10/90 Rule?

As Featured On Ezine Articles

What is the 10/90 rule? The rule is simply "the first 10 percent of time that you invest in finding out the underlying laws, principles, rules, methods, and techniques of successful action in any field will save you 90 percent of the time and effort required to achieve your goals in that area." Another way of putting it is this: You have to sharpen the ax before you chop down the tree.

I first learned of this rule from Brian Tracy in his book "The 100 Absolutely Unbreakable Laws of Business Success." If you have been on a quest for personal development for any length of time, you are probably familiar with Brian Tracy. He is one of the leading authorities on the development of human potential and I have learned a lot from him.

As I mentioned, I learned about the 10/90 rule from him. When I first read about this rule, it made me think about my network marketing career. For many years I attempted to build a network marketing business. And, I hate to, but must admit, I failed miserably. But, after understanding the rule, I know the reason I failed was simply that I took no time (let alone 10%) to find out the underlying laws, principles, rules, methods and techniques of successful action in the network marketing field. Notice, I didn't find out the successful action. I primarily listened to the thoughts, hype and opinions of those who themselves had never taken the time to investigate how to be successful. Does that remind you of the blind leading the blind?

Well, that is how it was. But, that is not how it is now. I have invested the time needed to find out the underlying laws, principles, rules, methods, and techniques of successful action in the network marketing field. I have gotten educated about this wonderful industry. By doing so, I have saved myself the 90 percent of the time and effort required to achieve my goals. I am no longer blindly following behind the blind. Investing the time to get educated has saved me from falling into the traps I used to fall into. I am now successfully building a solid home business around practical, proven techniques that work.

If you find yourself feeling frustrated and overwhelmed in building your network marketing business, there can be many reasons for that. So, if you desire to stop wasting time, I offer you a proven system to help you implement the 10/90 rule. This system is working for me and so many others and, if you work it, it will work for you too.

Click here to begin investing the time to find out the rules of success in network marketing.

Be empowered to prosper!

Irma White
A Mentor with a Servant's Heart

If this information was helpful, click here for more network marketing strategies, tips and resources to help you reach your business goals.

Sunday, August 3, 2008

Where are Your Habits Leading You?

Jeff Olson describes the slight edge as those simple things you do consistently over time. Those actions produce results. To me, that sounds like nothing more than habits because habits also produce results and they can work for or against you. Allow me to share the following article by Jack Canfield.

You are an accumulation of your habits. From how you get out of bed, how you shower, how you dress, how you walk, sit, and talk, how you respond to the world, how you act in front of others, and how you think; you're living out your habits.

Habits are necessary. They free up your mind so you can concentrate on how to survive day to day. You don't have to think about how to drive your car so you can be on the lookout for danger while you are driving. You don't have to think about how to walk so you can concentrate on where you're going.

Unfortunately, habits can also keep you locked in self-destructive patterns, which will limit your success. To become successful, you will need to drop bad habits and develop new ones that are in line with the life you want to live.

People don't suddenly appear in the life they want to live... their habits determine their outcome!

What are the habits you have that are keeping you from achieving your goals?

Really be honest with yourself here... Are you always running late? Do you return phone calls within 24 hours? Do you get enough sleep? Do you follow through on your promises? Do you plan out your day?

Imagine what your life would be like if all your habits were their productive counterparts!

What would your life be like if you ate healthy meals, exercised and got enough sleep? What if you saved your money, stopped using credit cards and paid cash for everything? What if you stopped procrastinating, overcame your fears, and began networking with people in your field? Would your life be different? I bet it would!

So, my suggested action step for you is to write down some productive habits you could adopt and visualize in your life, step two is to 'act as if' you were living these new habits right now!

I'd like to help you get moving toward creating more successful habits, so I'd recommend you develop four of your new success habits each year, one for each quarter.

Once you pick the new habit you're ready to adopt, next you'll want to create a method that will support your new habit.

Here are some ideas... You could write it down on a card that you keep with you and read several times a day. You could make it a part of your daily visualization. You could also enlist the help of an accountability partner who has habits to change, or work with a personal coach who can keep you on track.

It's important to make a 100% commitment to your new habit, so be specific about the steps that you're willing to take in order to drop an old habit and adopt a new one. Don't be vague about how you will change your habits. Spell it out for yourself so you can recognize situations that motivate you to act out your new habit.

Just developing four new habits a year will dramatically shift your life to be more in line with your vision. And the more in line it becomes, the easier the other habits are to replace because your perspective is shifting and you can see more clearly how your old habits aren't serving you anymore.

Make the decision. Make the commitment. Then watch your new, positive life unfold!

I'll see you in another two weeks in the next edition of Success Strategies. In the meantime, take the time to implement just one of the strategies discussed in today's issue.
Jack Canfield, America's #1 Success Coach, is the founder and co-creator of the billion-dollar book brand Chicken Soup for the Soul and a leading authority on Peak Performance and Life Success. If you're ready to jump-start your life, make more money, and have more fun and joy in all that you do, get your FREE success tips from Jack Canfield now at

Be empowered to prosper!

Irma White
A Mentor with a Servant's Heart

If you need someone to help you formulate good habits in your network marketing business, click here for a free ebook that will put you on the right track.

Saturday, August 2, 2008

ASD Cash Generator -- Why You Need to be Educated

Did you know ASD Cash Generator was shut down by the attorney general?

This is one of the reasons why we need to be educated about network marketing.

This notification was taken directly from ASD's website.

Friday, August 1st 2008 afternoon update:

Upon direction from the U.S. Attorney's Office in the District of Columbia, ASD will not be able to move funds into company accounts, or out of them. We will work to resolve this problem, and return to normal operation, as soon as we are permitted to do so.

ASD Management

Check it out here.

You can also read more about this and other ponzi schemes here.

Be empowered to prosper!

Irma White
A Mentor with a Servant's Heart