Monday, August 24, 2009

MLM Sponsoring Tips - What to do to Grow Your Networking Business

One of the MLM sponsoring tips I learned was I needed to have a mentor - someone who has already paved the way - someone who has proven what he teaches - someone who walks the talk and is building a solid networking marketing business. That one sponsoring tip was priceless.

I am fortunate to have a great mentor, Michael Dlouhy, who shares his insights with me. Like E. F. Hutton, when Michael talks, I listen. Here is what he shared about how to grow your network marketing business.

To grow your network marketing business you need to do:

1. Targeted lead generation
2. Automated prospect follow-up
3. One-on-one relationship building
4. Sponsoring and
5. Training

If you have a single system to perform all these functions, so much the better. If your MLM company or upline group does not provide system(s) to accomplish these targets, you absolutely have to set them up yourself. But it's a lot easier to go someplace where they understand these MLM sponsoring secrets and already have an established, tested & proven system.

Let me tell you a bit about each aspect of the sponsoring system that I use.

1. Targeted lead generation. Why do you want to build the dream for somebody else? How do you think you're ever going to make somebody have a dream? You only want to talk to people who ALREADY have the dreams, the goals, the desire to be successful.

Don't put yourself in the position where you have to convince somebody to get up off the couch, turn off the TV, quit watching the football game and drinking beer. Leave those people alone. They need to do that stuff. We need people in our lives and in this world who do that. Let them do that.

ONLY talk to people who have the goals, dreams, desires. These are the warriors. These are the people who will build the business, no matter what. Hit the bull's eye and target THOSE people. Then your business will be fun & exciting. You'll have massive duplication when you work with targeted people.

How do you find them?

You want a lead generation system that brings you ONLY the most qualified people. A lead who is a reader is far more likely to have long-term network marketing success than most other leads you get. That is who you must target.

How? You promote a website that has only one objective: capture contact information. So when a visitor comes to your site, their only options are signing up or leaving. And you do your best to make them an offer they cannot refuse. I prefer to offer a great ebook because, again, Leaders are Readers.

Be empowered to prosper!

Irma L. White

If this information was helpful, click here for more free network marketing training, strategies, tips and resources to help you reach your business goals.

Tuesday, August 18, 2009

How Not to Create Multiple Streams of Income

I just read an article by an mlm guru. The guru stated he believed in multiple streams of income because at least four mlm companies had failed him in the past. Did you get that? Four network marketing companies failed him. In fact, he said that the owners of the first company he joined were not the type of people he wanted to be associated. His second company was a start-up company that ran into legal issues after the very first year. He only joined that company because of their proprietary, cutting-edge products. The third company switched from multi-level marketing to direct sales, thus, eliminated the multi-level compensation plan and thereby cutting their commission checks by 90%.

For this reason, he always has more than one network marketing business going so as not to put his eggs in one basket.

His experiences are not unique to network marketers unless they have a crystal ball. Okay, there is no such thing as a crystal ball. Oh really. I beg to differ. The Mentoring For Free Training & Education System is just that. Mentoring For Free teaches you exactly how to know that you know that you know if a network marketing company will fail you. We teach you how to determine if the mlm company owners have integrity (a company that changes from mlm to direct sales does not have integrity.) We teach you why to never join a start up company (too risky as most start-ups never survive past two years). We teach you that having proprietary, cutting-edge products should not be the main reason to join a company. While I agree with him that nothing is ever 100% guaranteed, there is a way to know if you at least have a chance to create residual income in a work at home business that will last for years to come.

These are only a few things we teach at Mentoring For Free.

While I believe in multiple streams income, I don't believe you should have more than one mlm business at a time. If you do, where do you focus. If you do, which product or service do you promote. If you do, will anyone take you seriously? Our heavy-hitter guru feels that all you need to do is use an automated downline builder to generate leads and sell your products and/or enroll your new distributors. Then all you have to do is focus your energy on training your new affiliates after they join you in business. He hasn't realized that network marketing is a relationship business and people generally do business with people they know, like and trust.

What about you? How do you feel about multiple streams of income? As I mentioned, while I believe in multiple streams of income, working more than one network marketing business is not how to create those multiple streams.

Be empowered to prosper!

Irma L. White

If this information was helpful, click here for more free network marketing training, strategies, tips and resources to help you reach your business goals.

Tuesday, August 4, 2009

Are You Being Promised Spillover?

I received the following from my friend and mentor, Michael Dlouhy. Michael has been in network marketing for over 30 years thus he knows the ins and outs of the industry. He is like E. F. Hutton, when he talks, people listen and I hope you do too. Well, if not listen, at least read what he has to say.

Beginning of Michael's letter:

A caller recently told me he's joining an MLM company because they promised him spillover. I said, "They are lying to you!"

The guy called me back later and said, "I point-blank asked them if I'd get people put underneath me, and the guy said, Well, we can't guarantee that.'"

Spillover - Creating a Welfare Mentality

Good people don't want welfare. They want to build it themselves. They just want to learn the skills they need to build this business and create residual income, money that's coming in week after week, year after year, and they can will it to their children's children.

When you look at a lot of network marketing websites, you often see that word "spillover." The proposition, more or less, is, "get in now, today, and you'll get all this spillover."

In 27 years, I have never, ever, ever seen anybody get spillover, having somebody build it for them.

And if you look closely at the compensation plans of the companies that promote spillover, you'll find out that those who get spillover usually don't get paid on it. There are other hoops to jump through to get paid on that spillover, and these people rarely ever qualify.

So it's the person who actually does the work who gets the pay what a novel idea!
Companies & reps use "spillover" as a tool to drag in people who think they can build a business without doing any work. In other words, no sponsoring, no recruiting. It targets that type of person.

When You Say "Spillover", You Are Targeting Quitters!

When you see a network marketing company that promotes spillover on their website, they're looking for welfare-minded people. The problem for you is, you can't build with these people, unless YOU do all the work! That's what they expect. And when you don't build their business, they'll be off somewhere else, looking for a better welfare plan.

So really, when you or your company promote spillover, you are targeting people who will not be with you long-term. And in network marketing, that makes absolutely no sense. The failure rate will be 100%.

And Here's Why The Leads You Buy Tell You To Go Pound Sand!

The quickest way to build a huge list is to offer the moon and require nothing (no money, no work, no purchase) in return. You'll see companies promoting "we've signed up more people faster than anybody else in the history of network marketing." Problem is, there's nobody ordering any product. It's just a bunch of names on a list - but now they can call these people "network marketers."

Then they turn around and sell this huge database of worthless names (an "MLM genealogy list") For $10,000 each to 10 different list brokers. BAM! That's $100,000 profit! And then the list brokers sell these "leads" to all the people in network marketing who want to build their business - including YOU!

So you pay $2-$3 a lead for these people, you call them up, and they tell you, "Hey! You are nuts! I've never been in network marketing!" They don't even know what it is. They just opted in to some pie-in-the-sky list, hoping to get something for nothing.

Conclusion? Run like heck from any company focused on "spillover" - and ALWAYS generate your own leads.

End of Michael's letter.

Don't know how to generate your own leads? Find out here. You will not only learn how to generate your own leads but will learn what to do with them because you will also learn the skills needed to build this business and create residual income.

Be empowered to prosper!

Irma L. White
A Mentor with a Servant's Heart

If this information was helpful, click here for more free network marketing training, strategies, tips and resources to help you reach your business goals.