Friday, April 17, 2009

How is Eating Crawfish Like Network Marketing?

I recently visited my hometown of New Orleans, La. The first thing I did when I arrived was get crawfish. In fact, during the week, I ate crawfish as often as I could because I haven't found a place in Georgia with good crawfish.

I grew up eating crawfish and know how to eat them so. There are a couple of ways to eat them. You can suck the head and pinch the tail -- quickest way or you can suck the head and peel the tail -- much slower. And, you can just simply eat the tail without sucking the head. As I said I grew up eating them so I am a crawfish connoisseur. Of course, I use method 1 and so does my son, Kenan. On the other hand, his friend, Damon, uses method 2. Once Kenan and Damon were eating crawfish -- Kenan doing method 1 & Damon method 2. Watching them was their friend, Steve, a non-native New Orleanian who had never eaten them and didn't know how. He found it fasinating to watch them. They both started with the same amount but, because Kenan pinched the tail and Damon peeled them, Kenan was finished much sooner. But, because Damon didn't stop, he eventually finished his.

Now there is a wrong way to eat crawfish and that is to leave on the shell. Eating them with the shell on would be very frustrating and the crawfish experience woould not be pleasant. You may think it is easy to figure out how to eat crawfish, but Steve didn't have a clue until he was shown how.

How does that relate to mlm? Well, there is a right way and a wrong way to build a network marketing business or mlm business. The right way is to build relationships which entails getting to know people: finding out what they need and in turn mentoring, training and coaching them. In other words, SPONSOR them.

The wrong way is to make a list of family & friends, attack every who comes within 3 feet of you, etc. This is the method people use who have never been shown how to build a business. This is the method that creates a mess. It messes up relationships (family & friends hate to see you coming) and it sometimes messes up finances because of doing things like buying worthless leads, etc. This is the method recruiters use to enlist people into service.

If you desire to learn how to eat crawfish meet me in New Orleans and we can have a good ole time. But, seriously, if you have not figured out how to build a solid residual business that you can leave to you children and children's children, the mentoring for free team and I can teach you the right way - the way that builds lasting relationships - and you can decide which method best suits you. You can take it slow -- like Damon -- or fast -- like Kenan. Either way, if you stick with it, you'll get to the finish line and have a pleasant experience in the process.

Be empowered to prosper!

Irma L. White
A Mentor with a Servant's Heart
404-604-6947 (call anytime)

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